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Recruitment Rises 12.5% Despite Ongoing Challenges

The Defense Department’s armed services branches hired 12.5% more individuals in financial year 2024 than in the year prior regardless of a challenging and disinterested recruiting market.

Katie Helland Director of Military Accessions Policy Katie Helland talks to members of the media during a panel on 2025 recruiting goals at the Pentagon, Oct. 30, 2024.
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Credit: Flying Force Tech. Sgt. Jackie Sanders, DOD.
VIRIN: 241030-D-XI929-1004

While speaking at a multiservice panel on 2025 recruiting concerns at the Pentagon previously today, Director of Military Accession Policy Katie Helland stated that the services increased the number of recruits from 200,000 in FY 2023 to 225,000 in FY 2024, which ended September 30.

Additionally, she said, the services had a 35% increase in written agreements, and the active elements’ postponed entry program started FY 2025 with a 10% larger pool.

 » [The Office of the Secretary of Defense] and the services will continue to develop off the momentum that we’ve gotten in 2024, » Helland said.

 » Nevertheless, » she continued, « we require to remain very carefully optimistic about the future recruiting operations as we continue to hire in a market that has low youth propensity to serve, minimal familiarity with military opportunities, a competitive labor market and a declining eligibility amongst young adults. »

Helland elaborated on those difficulties by discussing that, for the very first time because the metric has actually been tracked, the majority of young people have never ever considered the alternative of serving in the armed force.

The factors behind that are multifold, Helland stated. Young Americans have less ties to pals or member of the family who have served in the armed force. There is a declining existence of veterans in our society. Approximately 77% of people in between the ages of 17 and 24 require some kind of waiver to serve due to any number of disqualifications.

To counter such challenges, Helland said the armed force has actually executed a medical pilot program that permits recruits to sign up with the military without a waiver for various health conditions – offered they satisfy specific requirements. Additionally, there are service member prep courses that prepare recruits to the strenuous requirements of military service. Moreover, DOD is seeking to reconnect with youth and their influencers by showing them the value of serving.

 » The next generation of Americans to serve ought to know that there has never been a much better time for them to pick military service, » Helland stated.

Panel Pentagon Press Secretary Air Force Maj. Gen. Pat Ryder assists in a panel on financial year 2025 recruiting goals at the Pentagon, Oct. 30, referall.us 2024.
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 » Youth today seek a bigger purpose in their lives and desire jobs where they have greater involvement in decision-making and can create a direct concrete impact, » she continued. « Military service uses all of this. »

Explaining that U.S. military service uses more than 250 professions and that it represents among the most highly informed organizations throughout the world and throughout all pay grades, Helland said the Defense Department is working hard to counter the narrative that joining the military is an alternative to attending college or « an alternative of last hope. »

 » We are working to reframe this story so that Americans comprehend that military service is a path to greater education and career chances while defending democracy and the flexibilities we love, » Helland stated.

She added that DOD is reframing this narrative. For instance, the department’s Joint Advertising Market Research and Studies program will soon release a campaign to build familiarity with the American public about the worth of military service. Plans are also continuing to have adult influencers advocate for military service.